Rover, A ?Dogbnb? Site, Raises $3.5M And Nabs Commercial Promotion From Petco

Rover, the Airbnb of dog sitting, has raised a $3.5 million funding round led by Petco. The pet specialty giant, now one of Rover's largest investors, will be joining the site's board of directors. The two are at work on commercial promotion of Rover across Petco's lines of business. Rover CEO Aaron Easterly told us that this fundraising is more of an ancillary round than an official series. The important thing, he said, is the strategic relationship with a leading pet supplies retailer.

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